Design Sprint Academy on YouTube · Open on YouTube
First build · Advanced beginner · Lesson 27 of 99 · 7 min video, then about 2 hours of practice
Framing a design problem
After this you can turn a vague request into a sharp problem statement with a stated user, constraint and success measure.
Why it matters
Briefs arrive as solutions ('we need a dashboard') or as symptoms ('users are confused'). Reframing means finding the underlying problem, deciding whose problem it is, and writing a statement narrow enough to design against and open enough to permit several answers. Write success criteria before designing; otherwise you cannot tell whether you succeeded, and neither can a reviewer. This is the highest-value skill in the whole roadmap for interviews, because both the whiteboard round and the take-home are really tests of framing.
How to use this resource
Treats framing as a discipline with its own techniques rather than as a warm-up. Directly reusable in a whiteboard round.